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12/11/2024
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Insights & trends
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Understanding customers
Today, consumer preferences are constantly changing. Discover the latest insights and research to help you stay ahead of your member's needs.
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Eye-opening research about who is shopping for life insurance
Research highlights which consumer segments are most likely to buy life insurance in the future. Read more on their expectations and needs.
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Moms worry. Life insurance can help.
Explore the evolving needs of middle-market families and how tailored life insurance products promote financial security and well-being.
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Case study: Life insurance distribution
In this life insurance distribution case study, learn how Everyday Life partnered with TruStage to scale the middle market and exceed customer expectations.
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Portrait of today's life insurance customer
For too long, several groups — from Black, Indigenous and People of Color (BIPOC) to Gen Z — have been left out of the conversation when it comes to financial services and wealth building.
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Lending Consumer Preferences Survey
This lending consumer preferences research presents insights into borrower trends and strategic actions for credit union lenders to consider. Read the white paper.
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2022 What Matters Now™ research report
This year’s report is designed to help you understand consumers' multicultural and multigenerational identities and serve them with intentionality.
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The digital imperative
The digital evolution continues to advance at a dizzying pace. Consumer behavior is telling companies that they want fast, easy and simple solutions.
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The evolution of auto and home insurance in 2018
The biggest trend to watch in 2018 will be continued direct channel growth. And five other trends that will drive the evolution of A&H insurance in 2018.
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Tips to break down barriers and protect more members
Here are the top reasons why simplified underwriting appeals to consumers, and tips on how to create a better overall experience for your members.
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A guy walks into a hardware store…
Credit unions should stop thinking of themselves as being in the “money” business, instead, think of yourself as being in the “experience” business.
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Four steps to simplify and forge deeper connections
It’s crucial to understand the reasons behind consumer behavior, and where it might be headed next. Doing so will help you forge deeper connections with members.
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