- TruStage Newsroom
- Best in Biz Awards 2024
TruStage™ wins gold in 14th annual Best in Biz Awards

MADISON, Wis. — TruStage has been named a gold winner in the Most Innovative Product category in Best in Biz Awards 2024 for its TruStage™ Payment Guard Insurance product.
“We’re honored the Best in Biz Awards recognized the innovative insurance design of Payment Guard, which uniquely protects both the lender and the borrower in the event of an unexpected loss of income,” said Danielle Sesko, director, Product Management at TruStage. “In an increasingly crowded digital lending marketplace, Payment Guard helps digital lenders build confidence, differentiate themselves and can help reduce their risk. Long-term, this may help improve financial equity and inclusion by influencing lenders’ underwriting models to adjust by lowering borrowers’ credit risk.”
Payment Guard is a unique embedded lending insurance solution providing coverage for a fully digital lending environment. Designed to be a component of the loan, Payment Guard is designed to seamlessly and easily, adding an extra layer of protection for both borrowers and lenders in the event of covered unexpected income loss, like job loss or disability. Now protecting over $450 million in aggregate loan portfolios1, Payment Guard is focused on providing coverage to digital lenders and fintechs, as well as their underlying lending capacity providers.
The Best in Biz Awards are the only independent business awards program judged each year by prominent editors and reporters from top-tier publications in North America. Since the program’s inception in 2011, winners in Best in Biz Awards have been determined by independent judging panels assembled each year from some of the most respected national and local newspapers, TV and radio outlets, and business, consumer, technology and trade publications in North America. According to Best in Biz Awards, the 2024 judging panel included, among others, writers and contributors to Barron’s, Chemical & Engineering News, Computerworld, Healthcare Innovation News, Los Angeles Times, Milwaukee Journal Sentinel, Travel Weekly and Wired.
Best in Biz Awards 2024 honors were conferred in 100 different categories, including Company of the Year, Fastest-Growing Company, Most Innovative Company, Best Place to Work, Customer Service Department, Executive of the Year, Marketing Executive, Most Innovative Service, Enterprise Product, Best New Product, App, CSR Program, Environmental Program, Website and Film/Video of the Year. For a full list of gold, silver and bronze winners in Best in Biz Awards 2024, visit bestinbizawards.com/2024-winners.
About Best in Biz Awards
Since 2011, Best in Biz Awards has been the only independent business awards program judged by a who’s who of prominent reporters and editors from top-tier publications from North America and around the world. Over the years, judges in the prestigious awards program have ranged from the Associated Press to the Wall Street Journal and winners have spanned the spectrum, from blue-chip companies that form the bedrock of the global economy to some of the world’s most innovative start-ups and nimble local companies. Each year, Best in Biz Awards honors are conferred in two separate programs: North America and International, and in 100 categories, including company, team, executive, product, and CSR, media, PR and other categories. For more information, visit bestinbizawards.com.
About TruStage
TruStage is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve. For more information, visit trustage.com.