TruStage names Ram Subramanian Chief Marketing & Brand Officer
MADISON, Wis. — Today, TruStage® announced the appointment of Ram Subramanian as Chief Marketing & Brand Officer. Subramanian will lead enterprise marketing strategy and execution, brand development, customer experience and marketing operations.
“Ram brings a rare combination of strategic clarity, operational discipline and deep empathy for customers and teams,” said Tammy Schultz, TruStage Chief Sales & Marketing Officer. “We are thrilled to welcome him to the organization. His experience leading transformative marketing organizations and his commitment to meaningful, customer-centered work makes him an exceptional addition to our leadership team. We are confident he will have a strong and positive impact across the enterprise.”
Subramanian brings deep expertise in leading large marketing organizations in the financial services industry. He led marketing for Discover Financial Services’ national consumer deposits business, overseeing a $200 million annual marketing investment and contributing to a multibillion-dollar profit and loss (P&L). He championed customer experience programs that improved satisfaction and digital engagement, and led end-to-end product and brand launches through creative and national executions.
Subramanian’s work has won national recognition, including Effie Awards for breakthrough marketing effectiveness and being named Gartner’s CMO of the Year.
“The mission of TruStage — to make brighter financial futures accessible to everyone — is deeply aligned with my own values,” said Subramanian. “I’m honored to join an organization so rooted in this mission and I’m excited to build on the strong foundation already in place.”
About TruStage
TruStage is a financially strong insurance and financial services provider, built on the philosophy of people helping people, meeting the needs of middle-market consumers and the businesses that serve them since day one. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities and improving the lives of those we serve today, and tomorrow. For more information, visit www.trustage.com.